Deskripsi Pekerjaan
PT Deli Group Indonesia is seeking a dynamic and creative TikTok Content Creator to join our growing marketing team. As a key player in our media strategy, you will be responsible for creating and editing high-quality, engaging, and interactive content that drives brand awareness and audience engagement. We are looking for a storyteller who understands the nuances of the TikTok platform and knows how to leverage trends to create viral potential.
In this role, you will manage the creative direction of our social media presence, ensuring our voice is authentic and resonates with our target demographic. You will work closely with the marketing team to develop content calendars, produce daily reels, and optimize videos for maximum reach. The ideal candidate is passionate about digital media, has a keen eye for detail, and thrives in a fast-paced environment.
Tanggung Jawab
- Develop creative video concepts, scripts, and storyboards tailored to the TikTok platform and brand identity.
- Edit and produce high-quality video content (Reels/TikToks) using industry-standard editing software (e.g., CapCut, Premiere Pro).
- Research and implement the latest TikTok trends, sounds, and challenges to keep content fresh and relevant.
- Write engaging captions, hooks, and hashtags to optimize content for SEO and discoverability.
- Engage with the community by responding to comments and messages to foster a loyal follower base.
- Collaborate with the marketing team to align content with broader business goals and campaign timelines.
- Analyze performance metrics to refine content strategies and improve engagement rates.
Kualifikasi
- Proven experience as a Content Creator, Social Media Specialist, or similar role with a focus on short-form video.
- Strong portfolio demonstrating high-quality video editing skills and creative storytelling.
- Deep understanding of TikTok algorithms, trends, and community culture.
- Excellent written and verbal communication skills in English.
- Ability to work independently and manage multiple projects under tight deadlines.
- Proficiency in mobile and desktop video editing tools.