Deskripsi Pekerjaan
Join Vidya Edu Learning Center's dynamic marketing team as a Digital Content Specialist! You'll be the creative force behind our tutoring center's digital presence, crafting compelling content that resonates with students and parents across social media platforms. This role combines strategic content creation with on-camera performance, requiring both creative vision and confident presentation skills. You'll develop and execute campaigns on TikTok, Instagram, Facebook, and WhatsApp to drive enrollment and brand awareness. If you're passionate about education and thrive in the fast-paced digital landscape, this is your opportunity to make an impact.
Tanggung Jawab
- Create engaging multimedia content for TikTok, Instagram, Facebook, and WhatsApp platforms
- Develop and implement content strategies aligned with brand identity and marketing goals
- Appear as talent in promotional videos and social media content
- Monitor content performance metrics and optimize strategies based on analytics
- Collaborate with marketing team to ensure consistent messaging across channels
- Stay updated on social media trends and platform algorithm changes
- Manage content calendar and ensure timely publication of materials
Kualifikasi
- Bachelor's degree in Marketing, Communications, Digital Media, or related field
- Proven experience creating content for social media platforms (TikTok, Instagram, Facebook)
- Strong on-camera presence and presentation skills
- Proficiency in video editing software and graphic design tools
- Understanding of content marketing principles and SEO basics
- Ability to analyze performance metrics and adjust strategies
- Creativity with strong attention to detail and brand consistency