Deskripsi Pekerjaan
We are looking for a Digital Marketing Executive to join our dynamic team at Ali Bina Group Sdn Bhd! As a prominent player in the construction and real estate industry, we are seeking a creative and analytical professional to drive our online presence. In this role, you will be responsible for developing and executing comprehensive digital strategies that enhance our brand visibility, engage with our target audience, and generate high-quality leads. If you are passionate about digital trends and want to make a tangible impact in a growing organization, we want to hear from you.
Tanggung Jawab
- Develop and execute comprehensive digital marketing strategies aligned with company business goals.
- Manage and optimize social media platforms (Facebook, Instagram, LinkedIn) to increase brand engagement and community interaction.
- Plan and execute targeted email marketing campaigns to nurture leads and improve customer retention rates.
- Monitor website traffic and user behavior using Google Analytics to continuously optimize SEO efforts.
- Create engaging content, including blog posts, infographics, and video scripts, tailored to the real estate and construction audience.
- Collaborate with the design and sales teams to ensure all marketing materials align with brand standards.
- Conduct market research to identify industry trends and competitor activities.
Kualifikasi
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 2-3 years of experience in digital marketing, preferably within the construction or real estate sector.
- Strong understanding of SEO, SEM, Google Ads, and social media algorithms.
- Proficiency in Microsoft Office Suite and marketing automation tools.
- Excellent written and verbal communication skills in English and Bahasa Malaysia.
- Ability to analyze data, interpret results, and adjust strategies accordingly.
- Creative mindset with strong attention to detail and project management skills.