Deskripsi Pekerjaan
Join VA Masters as a Paid Media Manager and drive impactful digital advertising campaigns! We're seeking a results-driven professional to optimize paid advertising strategies across platforms like Google Ads, Facebook, and Instagram. In this role, you'll develop data-driven campaigns, analyze performance metrics, and maximize ROI while staying ahead of digital marketing trends. If you're passionate about transforming data into actionable insights and want to grow with a dynamic team, this opportunity is for you. VA Masters offers a collaborative environment where your creativity and analytical skills will directly contribute to our clients' success.
Tanggung Jawab
- Design, execute, and optimize paid advertising campaigns across Google Ads, social media platforms, and display networks
- Monitor campaign performance using analytics tools and adjust strategies to improve CTR, CPC, and conversion rates
- Conduct A/B testing on ad creatives, landing pages, and audience targeting parameters
- Generate comprehensive performance reports with actionable insights for stakeholders
- Manage campaign budgets efficiently while achieving KPIs and growth targets
- Collaborate with creative teams to align messaging with campaign objectives
- Stay current with platform algorithm updates and industry best practices
Kualifikasi
- Bachelor's degree in Marketing, Business, or related field (or equivalent experience)
- 2+ years managing paid media campaigns with proven ROI results
- Proficiency in Google Ads, Facebook Ads Manager, and analytics platforms
- Strong analytical skills with ability to interpret complex data sets
- Experience developing multi-channel paid media strategies
- Excellent communication and presentation skills for stakeholder reporting
- Attention to detail with ability to manage multiple campaigns simultaneously
- Certifications (Google Ads, Meta Blueprint) preferred