Deskripsi Pekerjaan
We are seeking a highly motivated Retail FMCG-Events Marketing Executive to join our dynamic team at Search Index Pte Ltd. In this pivotal role, you will be responsible for planning, executing, and coordinating comprehensive marketing campaigns and corporate events designed to significantly enhance brand visibility and drive business growth.
If you have a strong background in the Retail FMCG sector and preferential experience working within a marketing agency, we want to hear from you. You will play a key role in bridging the gap between client strategies and on-ground execution, ensuring every event is a resounding success that engages target audiences and strengthens brand loyalty.
Tanggung Jawab
- Plan and execute end-to-end marketing campaigns and corporate events, ensuring alignment with overall brand strategy and business objectives.
- Coordinate with external vendors, venues, and suppliers to manage event logistics, including budgeting, scheduling, and on-site coordination.
- Develop creative event concepts and retail activation strategies tailored to FMCG products and target demographics.
- Monitor campaign performance and prepare detailed post-event reports, analyzing ROI and feedback to optimize future initiatives.
- Liaise with cross-functional internal teams, including sales and product management, to ensure cohesive communication and project delivery.
- Manage event budgets effectively, tracking expenses to ensure projects remain within financial constraints while maximizing impact.
- Assist in the creation of marketing collateral and digital content to support event promotion and branding efforts.
Kualifikasi
- Degree in Marketing, Communications, Business Administration, or a related field.
- Minimum 2-3 years of experience in event marketing, preferably within the Retail FMCG or Advertising Agency industry.
- Strong understanding of the FMCG landscape, including consumer behavior and retail trends.
- Excellent project management and organizational skills with the ability to multitask in a fast-paced environment.
- Proficiency in Microsoft Office Suite and event management software (e.g., Cvent, Eventbrite).
- Strong verbal and written communication skills, with the ability to present ideas clearly to stakeholders.
- A proactive attitude with a keen eye for detail and a passion for creating memorable brand experiences.